Article on interracial dating
Before the first dating websites appeared in the 1990s, most people would meet dates through existing networks of friends or colleagues.
But the rise of dating sites like and apps like Tinder has made online dating the norm for many.
When economists began broadly applying their theories of rational choice-making, love and marriage were among the first areas they colonized.Nobel Prize winner Gary Becker laid the foundations back in 1973 with his two-part article "A Theory of Marriage." Becker imagined society as an immense cocktail party with rational-minded daters searching for the most desirable partner who would have them.His analysis predicted a pattern of "positive assortative matching," where men and women of similar desirability would partner with one another.It isn't exactly that smarts were a complete turnoff for men: They preferred women whom they rated as smarter—but only up to a point.
In a survey we did before the speed dating began, participants rated their own intelligence levels, and it turns out that men avoided women whom they perceived to be smarter than themselves.Online dating may be changing that, however, breaking us out of our existing social circles.